Berkshire Roots announced a partnership with international cannabis brand Cookies to add the Cookies Corner concept inside its flagship medical and adult-use dispensary in Pittsfield, Massachusetts.
Through its collaboration with Cookies, Berkshire Roots will expand the options available to people local to Pittsfield and those visiting the Berkshires on vacation, visiting one of the many art, music, or theater venues, or having second homes in the area.
Berkshire Roots is already well-known as an award-winning cultivator and manufacturer, earning the Berkshire Eagles’ “Best of The Berkshires” award four years in a row. In addition, Berkshire Roots’ East Boston location, an award-winning destination, will carry Cookies products and accessories.
“Berkshire Roots is continuously looking for the best-of-the-best to offer our customers,” stated Berkshire Roots CEO James Winokur. “While we create exceptional products, customers ask about carrying other brands and product styles.
Cookies is the brand we are asked about the most, so being selected as the exclusive authorized retailer in The Berkshires is a great honor for us and will be greatly appreciated by our customers.”
Customers in The Berkshires and Boston will have access to a broad menu of famous Cookies strains and Lemonnade, Minntz, and Collins Ave brands available in Massachusetts. Berkshire Roots will also carry a selection of Cookies SF branded accessories and gear, which will be available at both retail locations.
“When we consider which retailers will carry our Cookies products and become a Cookies Corner, we look for retail operators with a proven track record in their local market. Berkshire Roots is that partner for us in Pittsfield, Massachusetts, and we are excited to open a Cookies Corner with them,” said Parker Berling, President of Cookies.
The Cookies Corner opened officially on October 24th at the Berkshire Roots Pittsfield, MA, cannabis campus. Stop by Halloweed Weekend and check out the Corner at 501 Dalton Avenue, Pittsfield, MA. Cookies' strains and accessories will also be available at 253 Meridian Street, East Boston, MA, minutes from Logan Airport. To learn more, please visit BerkshireRoots.com.
About Cookies
Cookies, founded in 2010 by Billboard-charting rapper and
entrepreneur Berner and Bay Area breeder and cultivator Jai, is the
world's most globally recognized cannabis company. The Cookies company
values the power of the plant and focuses on creating game-changing
genetics.
The brand offers a collection of over 70
proprietary cannabis cultivars and more than 2,000 products. Cookies
also actively works to enrich communities disproportionately impacted by
the War on Drugs through advocacy and social equity initiatives.
Headquartered
in San Francisco, the company opened its first retail store in 2018 in
Los Angeles and has since expanded to over 50 retail locations in 17
markets across five countries.
Cookies was named one of America’s Hottest Brands of 2021 by AdAge, the first cannabis brand to ever receive this accolade. To learn more about Cookies, visit cookies.co, and to learn more about Cookies CBD, visit shop.cookies.co/.
About Berkshire Roots
Berkshire Roots is one of Massachusetts's leading cannabis
cultivation and dispensary operators providing craft-grown cannabis from
Berkshire County, the highest elevation in the state.
The company’s team members in cultivation, extraction lab, and infused products are considered amongst the best in the state. Strict quality control and lab testing ensure that patients and consumers experience the ultimate cannabis experience regardless of product type. Berkshire Roots branded products are sold in its dispensaries and throughout dispensaries around the state.
Berkshire Roots is committed to using our voice to end racial injustice within our community and national level through its diversity training, hiring practices, and donations to related organizations. Learn more at BerkshireRoots.com